Atlanta Business Woman and Community advocate, Diane Larche’ remembered

It is with deep sorrow that we announce the passing of Atlanta businesswoman Diane Larché on Friday, January 12, at the age of 65, after a courageous battle with pancreatic cancer. Diane was the proud owner of Larché Communications, an Atlanta-based public relations agency that she successfully operated for over 20 years.

Dane’s impact extended beyond the business realm as she, along with her husband Joseph Larché, owned the Footittr specialty shoe store. Throughout her decades-long career in public relations, marketing, and advertising, Diane represented numerous clients in politics, entertainment, and sports. Notable figures such as Home Box Office (HBO), Dallas Mavericks Guard Jason Terry, S.T.E.P.S. Events Planning Firm President & CEO Jamahl King, Divine Mill/Warner Bros. Recording artist Jaheim, and actress Krysten Leigh Jones were among those fortunate to have Diane as their advocate.

Born in Philadelphia, Diane earned bachelor’s degrees in English and Political Science from the University of Pittsburgh, along with a Certificate in Publishing from Howard University. Her journey in journalism began as a newspaper and radio journalist, where she later served as a founder and former board member of the National Association of Black Journalists Pittsburgh Chapter.

Diane was not only a successful businesswoman but also a cherished member of the Atlanta community. Her unwavering support for the Black Press, as well as her active involvement in various organizations such as the Atlanta Association of Black Journalists, Public Relations Society of America, Atlanta Sports Council, and more, exemplified her commitment to community service.

At the time of her passing, Diane served as the founding and current president of the Greater Atlanta Section of the National Council of Negro Women (NCNW), leaving a lasting legacy as the largest section ever to be chartered in the 83-year history of NCNW. Her dedication extended to serving on the board of directors for organizations like the League of Women Voters of Atlanta-Fulton County, the National Association of Black Cardiologists Center For Women’s Health, and the Lupus Foundation of America, Georgia Chapter. Additionally, Diane was a proud member of 100 Black Women, Inc. Metropolitan Atlanta Chapter and Delta Sigma Theta Sorority, Inc. Atlanta Alumnae Chapter.

Diane passing leaves a void in our hearts, but her contributions to the community and the lives she touched will be remembered with gratitude. Our thoughts and prayers are with her family, friends, and all those who mourn the loss of this remarkable individual.